Google Spike

The end of May saw a huge spike in spidering by Google, it resulted in some search result turmoil with a handful of websites seemingly stripped of positions.

Delving deeper it is confusing as the sites affected have lost a large amount of profile in both generic and longtail search results in some categories but also retaining generic and longtail results in others. By that I mean that the sites have lost search positions on some keywords but not others.

This is pretty strange as usually when a website gets hit it will be either generic or longtail or both, never did I experience a mixture of retaining some generic whilst losing some generic, thats what I call an enigma.

What is also strange is that at least one corporate site has been affected like this and there are no common denominators between the sites affected. For example site A is affected and that uses absolute positioning whilst site B is affected and doesn’t. Site A has had a sensible level of linkbuilding and site B has been a little too aggressive for my liking so everything points to site B being a potential candidate but its site A that has the problem.

I have to say there is nothing like earning your corn in this industry, I go away on holiday and always seem to come back to a drama, I recon that Matt must monitor my passport.