I see that the Bank of Ireland have fixed the resolving problems with their domain (BOI) but their domain administration leaves them vulnerable to be targeted by competitor SEO agencies.
It is always a very poor strategy to use two domains to target the same search terms, even as a major brand it is probable that they could incur some penalties for their current setup.
Automatic filtering of dupe domains is still a part of Googles strategy and the BOI have got serious non compliancy there, if any competitor picks this up they could get real problems, I am unsure of who is responsible for their SEO but The Bank of Ireland are getting poor advice.
Residing on page 3 for their most important keyphrase (Business Banking) could well be their high water mark and I am sure that Google glitches asside (there are always enigmas in Google) as soon as any forward shift starts then those agencies protecting their territory will become aggressive in their strategy.
Lets see what happens…..
